Australia and New Zealand!! How exciting to be with such a great company!!
You’re among the first to know the news! Close To My Heart is thrilled
to announce that we will be expanding into the Australia and New Zealand
markets beginning this summer. We have been hard at work—yes, even
amidst the busy-ness of Convention planning!–to make this happen,
following the recent closing of Creative Memories Australia Pty Ltd.
These markets will be stand-alone and will not support
cross-border sponsorship between one another or with US or Canada. As
with our current markets, only Consultants within country may sell to
customers in country and recruit within country.
Former leaders at this organization reached out to Close To My Heart
with a request to put plans in place to support their struggling
Consultants and customers left without product. Close To My Heart had
already been researching the markets and we have been selling direct to
customers for nearly a year in Australia. This preparation made it
possible for us to move very quickly to meet their needs. Read the press
release below to find out more—and we’ll see you at Convention, where
we’ll share even more of the exciting details!
(June 11, 2013 — PLEASANT GROVE, UT) Close To My Heart, Inc., a
US-based leader in the direct sales scrapbooking and stamping industry,
announced today its plans to expand in the Australia and New Zealand
markets. The company expects to commence operations as soon as early
The company is working with long-time in-country expert Brian
O’Callaghan, former General Manager of Creative Memories Australasia, as
well as Susan Wilmot and Diane Lampert, both successful former Senior
Directors of Creative Memories Australia. Together, the US-based Close
To My Heart team and Australia-based team have begun collaboration on
product mix, pricing, compensation plans and anticipate offering a
unique opportunity for former Creative Memories Consultants and their
entire teams as well as others interested in a ground-floor business
opportunity in scrapbooking and stamping.
“It’s long been my vision to bring Close To My Heart to Australia and
New Zealand,” says Close To My Heart Founder and CEO Jeanette Lynton.
“These are unusual circumstances, and we recognize the hardships many of
the former Consultants of Creative Memories Australia have weathered.
We honour their passion and enthusiasm and are thrilled to share our
exclusive products and offer our business stability to this vibrant
O’Callaghan agrees, noting, “We had been searching for the right
company—Close To My Heart had the exclusive line of products for real
business potential. Plus they were already investigating expansion into
the market and were agile enough to move quickly to support our needs.
We’re looking forward to an exceptional business and a strong launch
Close To My Heart Australasia has legally acquired Creative Memories
Australia’s databases of Consultant and customer names with contact
information and distributor genealogy structure. Great care is being
given to respect and comply with privacy rights. As part of the new
business, Close To My Heart has agreed to offer relief to former
Consultants and customers of Creative Memories Australia for certain
unfulfilled obligations. This relief, which will include a programme to
redeem sold vouchers for digital products, free e-commerce websites for
Consultants, and a discount programme, for a limited time, to provide
value to members of Creative Memories’ VIP Club, will help support
Consultants and customers of Creative Memories Australia at a time of
transition and give them some return on the investment left unfulfilled
by the former company.
“These goodwill gestures show the commitment and integrity of Close To
My Heart to this new venture,” says O’Callaghan. “We appreciate that
Close To My Heart understands the importance of great customer service
and is starting off by doing more than expected.”
The new Close To My Heart subsidiary will be known as Close To My Heart
Australasia and will benefit from the operational strength, marketing
resources, diverse product ranges, and the stability of its debt-free
and profitable parent company, Close To My Heart, Inc. The company is
committed to its focus of memory keeping and related crafts and is known
for providing exceptional customer service, top quality products, and
competitive pricing. The company plans to announce a schedule of launch
and opportunity events slated for July, with a planned creative kickoff
in mid-August in Melbourne to supplant the cancelled Creative Memories